Meet Our Directors

Joni Iacono – Director

joniJoni Iacono joined the North Shore team in 2002 bringing with her many years of teaching and working with children both in a classroom and recreational setting. Before coming to North Shore, in addition to teaching, she was the director of an after school program at an elementary school in Queens for 15 years. Joni holds a Master’s degree in Education and considers herself a lifelong learner in all aspects of life. Her philosophy in working with children is one that encourages them to feel confident in their developing abilities. As an educator for over 27 years, she has acquired many skills to help children develop their own sense of self as well as learn to be successful in a social setting.

Prior to taking on the role of Director, Joni worked extensively with our First & Second grade girls creating a program that ensured new friendships and experiences for each camper. She brings a strong sense of humor to everything she does and believes that laughter is the best medicine.

Joni understands the value of the camp experience for children through her own experience as a camp parent. Watching her own child grow and develop through her camp years has helped Joni to understand what is needed to create a special experience for each camper. Joni’s own child ultimately joined the North Shore Day Camp staff, carrying on the teaching of our STARFISH values.

Jason Mercado – Director

jasonJason has been a part of The TLC Family of Camps since 2008 when he realized his lifelong passion to work with and enhance the lives of young people. Jason is entering his 2nd summer as the full-time Director at North Shore Day Camp. Prior to North Shore, Jason spent 2 summers as the Director of Hampton Sports and Arts, a program for 11-15 years olds located in East Hampton, NY. Jason began his camping career working as an Assistant Director at Timber Lake Camp, where he was responsible for overseeing the care and supervision of the boys’ campus. During his time in the TLC organization, Jason has gained extensive knowledge working on capital projects, program planning, staff development and operations.

A varsity athlete while at Brown University, Jason brings with him an understanding of the value that both sports and a well-rounded background play in a camper’s development. Jason always adds a sense of fun to everything he does, and he’s looking forward to providing NSDC campers with the best possible summer experience.

Jason and his wife, Amber, welcomed their first child, Cooper, during the 2016 summer and he finally understands the value of a good night’s sleep!

Richie Sherman – Associate Director

richieAs a member of our leadership staff since 1999, Richie brings more than twenty-five years of experience as a day camp and sleep away camp Head Counselor and Associate Director. Throughout the year he is actively involved in staff hiring and training, program development and camp operations. An outstanding educator and Assistant Principal for over 30 years, and an author of educational books, he possesses a nurturing warmth and gentle, positive humor combined with highly professional skills and competence. Richie is respected by campers, staff and parents alike, and is a reassuring staple of the North Shore “family.”

Judi Vandow – Associate Director

director-with-kids-3Judi joined the North Shore family in 1999. With over twenty years of camp experience, she brings a wealth of day and resident camp knowledge to our leadership team. Judi’s spirit, energy and compassion is demonstrated through her daily contact with our campers, families and our staff as she helps to provide an atmosphere of fun and friendship. During the winter months Judi assists in developing programs, as well as recruiting and hiring staff. She is an active member of the American Camp Association.

Todd Robbins – Operations Director

toddNo stranger to the TLC family of camps, Todd started as a camper at Tyler Hill in 1999, eventually became a Group Leader and then Assistant Food Service Director. He has a degree in hospitality and has experience in hotel, event management and food service. As Director of facilities and grounds and with his involvement in programming & events, Todd brings high energy, spirit and a youthful perspective to all he endeavors.